Optimizing LinkedIn Outreach With Virtual Assistants: A Scalable Approach

[00:00:00]what is up guys so within this video we're basically going to be going over how to send 100,000 LinkedIn messages within a month with zero automation particularly through the use of virtual assistance I'll be taking you over the full guide of how I actually implement the system myself how you can take this thing forward what type of cost to expect how to use the templates how to use the data how to track the time of the vas Etc so on so forth so as many of you know I currently want a VA agency and one of the biggest hurdles that I see individuals having when they hire vas is that they don't know how to Del delate and what to delegate and that's exactly what this video is going to be doing we're basically going to be showcasing one of the key processes that many people hire for which in this case is essentially Outreach other people hire for sales other people could hire for Content marketing I'll be covering all those processes in a video within this channel as well so if you want to check those videos feel free to subscribe first and foremost data sets so as you can see right here uh everything happens on a single data sheet without the vas without anything uh unless there's a centralized data source where everybody can essentially see everything you can't really do much now the data uh so the email the first name the last name and the LinkedIn we typically obtain from Apollo you can do this through a myriad of ways Through official and unofficial ways but Apollo is a pretty good resource when it comes to direct LinkedIn profiles as a matter of fact Apollo is such a good resource that I haven't had to scrape LinkedIn or LinkedIn sales Navigator in a very very long time primar because Apollo is just so cheap the data is so accurate to a certain extent and it also provides emails as well and to be quite Frank Apollo actually scrapes LinkedIn they might not do it anymore however the original data sets that they started off with I'm highly suspicious of it being uh a direct uh data set that came from LinkedIn so as you could see we've got the email we've got the title so in this case just the date right we've got the first name the last name the LinkedIn the agent it is a multi option column where the vas can basically assign leads to themselves then you can also see the connection sent bar right here where every individual basically clicks and states that a connection has been sent followup one followup two any notes again a multi- selection tab where they can choose interested not interested call booked Etc and then another column for additional notes very very simple that is essentially the CRM that all the vas can be using so essentially the job for the virtual assistant is honestly nothing more than just copy paste in and changing the first name so simple as that uh in this scenario using Apollo data as mentioned the beauty of this is that you can want a c email Outreach virtual assistant Outreach and Etc another thing to mention is that if you use it in this way so if you're using data directly from AP poloo and you also have the emails beforehand you can run a multi-pronged Outreach so that means that you can have the Vaas outreaching directly on Linkin at the same time you can have instantly with warmed up accounts essentially outreaching to all the emails and on the the flip side you can also upload all the emails and Linkedin profiles directly into LinkedIn ads targeting uh to create a custom audience and then essentially we target to them and then you have a three uh you have a three-stage approach essentially called email VA Outreach and then the ad on LinkedIn as well um so that's a pretty effective way if you want to learn more about LinkedIn ads you're targeting make sure to watch this video or this video if I remember to put it to put it up um so that's that uh the beauty of this is that you can essenti maximize the level of exposure that a prospect has to you as mentioned here as well uh additionally on Pro on Pro Plus so part of the growth hacking boot camp the actual paid version the Pro Plus accounts they have access to the Pro Plus sheet and what I've recently added onto the Pro Plus sheet is basically a uh LinkedIn scraping API that will essentially check if a profile is a premium profile and in that way you can essentially upload the list of 10,000 LinkedIn profiles right filter out for only the premiums and Outreach to only the premiums which should in essence increase your overall response rate because whenever people pay for anything they're more likely to pay attention to it I know a lot of people who have LinkedIn profiles but check them maybe once a year CU they have no interest in the platform however people who actively pay for LinkedIn premium are significantly more engaged with the platform you'll typically see that they post a lot more content they're a lot more responsive with regards to DMS and their inbox in general and it's just all in a much better target market to outreach too within data set one I did not do it however in following data sets I did do it and it's very cheap and it just essentially increases the effectiveness of your overall Outreach and it's something I highly recommend you do the Pro Plus sheet can be found within the growth hacking boot camp it does cost 900 uh 9999 costs $99 per month and you can obtain that by clicking the link in the description below we also have a free version which is limited but it'll give you a good taste as you can see right here we also provide all the templates so request message 300 because some profiles have a 200 word limit and others have a uh a 300 limit so OG profiles have a 300 limit newer profiles have a 200 limit something that you'll notice when uh you have your VA doing outreaches for you so in this case we have the 300 and then somewhere here we have the 200 um uh necessary and then followup one followup two will be added and then additionally a custom template right here and then we also have the inmail template which is something that I'm going to be covering a little bit later on in the pricing section however just to cover it preliminarily right now many LinkedIn profiles have open profile which essentially means that you can also send them a free inmail which also gives them a email notification and appears in their LinkedIn inbox so and it's free and it uh saves you connection requests being sent as well so you want to utilize both you want to utilize con connection requests and then you want to also utilize inails and you want to limit the number of interactions to 100 interactions per day essentially with a sum of connection requests and inails being sent so that's pretty important additionally so as mentioned right here in a second sheet we also include all the necessary templates that I spoke about before meaning all they have to do is just essentially copy paste hence why it's a two or three or $4 job um and the template is available in the growth hacking boot camp for everyone who wants it so this right this template is lit available in the growth hacking boot camp for free link is in the description time tracking this is one of the most important things of course you will not just onboard 20 vas and tell them hey uh start sending 200 messages a day each or 100 messages per day each because in that way you're likely to get robbed you need to use time tracking time tracking is very very important whenever working with any individual across the globe previously I used to use Hub stuff now I essentially use time doctor on what time doctor does is it will track the time that the individual has spent working on my project it will also tell me if there are being productive or unproductive AKA if they're watching porn at the same time whilst working on my project I will have that URL in the unproductive section of time spent and at the same time it will also provide me with screenshots of the work being done on the time that I'm being built so very very important it provides the necessary element of transparency that it's necessary to essentially work with someone that lives in I don't even know where and it's very cheap you essentially pay $5 per month per seat per individual and it's the best $5 you can ever spend uh especially for U VA Bas stuff so very very simple and then at the end of a period of weeks or a month the uh Vaas can essentially check the number of hours that they've worked over that period and sent you an invoice for it and that's it um you can double check the work that they did check the screen shots verify and essentially pay your VA next up is profile optimization so this one is key essentially you want the VA to add their ex you want the VA to add your company to their experience as either full-time or part-time very very important uh this will essentially make sure that the VA is connected to your company when doing the Outreach because individuals will typically check the profile see who is sending them a message and then react accordingly so you want to make sure that their profile is optimized additionally if the VA is from a low GDP country in many cases I would suggest that they set the location of the profile to the location of the client so the location of where the company is based if the company is based in a prestigious location AKA I don't know I I honestly hate discussing this topic uh publicly because cancel culture in like 2024 but it plays a pretty important role right um especially when you're dealing with essentially vas from low GDP countries so um that's something that's pretty important if the VA isn't against it try to optim imize the location to a more suitable location uh try to add a professional background post some company content change the bio stuff like that Etc all of this is going to have a direct effect on the uh overall conversion rate and then uh when the VA gets a response as you could see right here ideally what you want to do is have the VA create a joint group between you the VA and the prospect very very simple to do this the VA needs to accept the connection request of the sorry the Prospect needs to accept the connection request of the VA but if they do they can create a group and you can continue the conversation from there now limits the present limits are the following so on average a single profile can send 100 interactions per day until it's quote unquote soft blocked a soft block basically means that you'll receive this message saying are you using automation tools I've received this message numerous times but when I'm not using automation tools I've never had my profile be blocked or banned it can happen however and that's exactly why we use vas because vas can provide an ID and essentially unblock their profile whereas when you're using Automation and fake accounts it's significantly harder and I've never had the interest or intent uh for stepping into document fraud so I've basically pivoted to vas when automation died as well as LinkedIn ads however um in the case that uh your soft blocked this basically means that LinkedIn will just start logging you in and out whenever you open the homepage until a mod from the team reviews your account and you might receive this warning saying that uh you're essentially uh you're existing too fast on their profile on their platform and uh you're going to have to wait a few hours they'll reset it and then you can essentially continue you could do a 100 more or 80 more or 50 more depending upon what the limit is from the conversations that I've had with people that are knowledgeable of the LinkedIn Pro platform the limit is essentially a derivative of the SSI social selling index which is a metric that LinkedIn uses in order to uh see uh where your profile stands on the uh profile leaderboard essentially um that's that however a key thing is the following a single interaction is either a connection request or an a free open end mail if you have sales navigator on your VA accounts which will bring the overall cost a little bit quiet higher um it can be paid in mails or open in mails in my case it's mostly connection requests or free in mail slopen and males um and that's what I like to use however I like to keep it at 100 to 90 to 100 per day simple as that so the point is you should have all the vas aim for 80 to 100 per day if not less cost and this is exactly this is most likely the most important segment of the video so quite simply on average it takes a VA 2 hours to do 100 interactions so that means I don't know 80 connection requests and 20 free inals our minimum cost per VA so as I mentioned we're running a VA agency right now at present is $3 so that means you're paying the VA $3 per hour of course this is excluding the placement fee which is a different discussion altogether I'm not going to reveal it in this video right now if you're interested if you want to find out what it is book a call Below in the description and we can discuss it however this means that per 100 interactions with a $3 per hour cost you're paying a minimum of $6 essentially per two hours therefore it costs you $60 to send a th000 interaction SL a th000 messages depending regardless of whether it's a free in mail or a connection request it cost you $600 to send 10,000 uh messages 6,000 to send a 100,000 messages meaning it costs around 6 cents in dollars to send a single message simple as that now there's other costs as well as written right here the cost of your time tracking software the cost of the data Etc which could increase right as the uh number of messages that you want to send increase as well but the key cost is essentially the hourly rate and your results right will depend purely on your copy offer profile optimization and scale but a decent example of results and cost can be the following uh say you get one positive response per 400 interactions this means that per lead you're essentially paying approximately $24 and then let's say one in every three decides to book a call with you this means that your average cost per call is basically $72 and say you close one in five right this brings Your Average average cost per close or brings your average cost per call to uh sorry uh and say you close one and five this brings your average cost per close to 360 so essentially $24 CPL uh $72 cost per call and then cost per close so CPA cost per acquisition 360 this is a very very simplified version we've not accounted for time doctor we've not accounted for the data we've not accounted for for a lot of things however it say significantly uh simpler calculation than let's say other um ways of marketing out there including C email automation for example where you have to factor in warmup you have to factor in uh account burning rates you have to factor in the automation tool the data you have to factor in the data cleaning right the validation Etc with this you just get the LinkedIn profiles you get the Vaas get the templates the data and then just uh do business like that so sure uh a little bit more expensive than something like cold email to be entirely honest because I've had cold email campaigns where you can essentially uh get one lead for even less than 24 you can get one lead for like $5 for example but it's a good strategy that's worthwhile nonetheless so that's that um that is literally everything with regards to uh LinkedIn manual Outreach in 2024 uh thanks for watching up to this point Point uh my name is KIRO Calis if you're interested in getting Outreach vas that have already been prev vetted or pre-tested by us make sure to book a call below uh as I mentioned with this format we can work on a placement fee or setup fee basis however we are pretty confident that we can get you pre-qualified vas for3 to4 per hour from a wide array of locations that have already run these processes before and literally steal our blueprint right now and just start running it and that's about that uh thank you so much and I'll catch you on the next one